Ryan McBride
Founder/CEO, Bluebird Benefits
1:10 pm
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1:25 pm
Best2SMB Advocacy Playbook #1
Advocacy Through Offering
Can a successful B2SMB offering actually center on a Small Business Advocacy issue? Ryan McBride thinks it can, and he brings us the story of Bluebird Benefits, and his model to disrupt the SMB insurance marketplace by featuring mental health services as a key piece of Bluebird's value proposition.
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