Robust, Actionable Small Business Research
The B2SMB Institute both originates and curates today’s most valuable research on SMB behaviors, purchase intents, media habits, business objectives and more. Relying on large cohorts that reflect the enormous diversity of SMBs, our intent is to provide our Members reliable data that feeds SMB-targeted product & service development, marketing, sales and delivery, including:
- SMB Identities & Behaviors Study- Scheduled for release in May 2018
- SMB Engagement Study, including Media Responsiveness- Scheduled for release in October 2018
- Curated SMB Research
- Sponsor Research