With a primary audience of senior-level Leaders at enterprises that sell at scale to SMBs, AI2SMB CoE helps:
AI2SMB Enterprise execs need data-driven insights to guide product development, messaging, and sales strategies, including insights into common barriers (cost, skills gap, uncertainty) and opportunities (productivity gains, marketing automation, etc.) We deliver.
AI2SMB Enterprise execs need sales messaging frameworks and methods designed to help explain the value of AI for SMBs, and how their products embed AI in ways that actually matter. Bonus: we focus on ways to overcome both barriers and objections so prevalent in AI2SMB.
The AI2SMB market will reach $48.5B by 2026, yet many Sellers are missing key GTM strategies and tactics to win their share. Take our simple 5-question diagnostic to identify strengths and gaps in your Playbook.
We love connecting with you and answering your questions about our events, our resources and our network. We’ll even chat you up on the Institute itself! If you don’t see your question in the FAQs, you can email us directly and we’ll return the favor within 24 business hours.