Between2Bs Podcast: 10 Predictions For Transforming Customer Experience In 2025
InfoBip CBO Ivan Ostojic shares his 10 predictions for Next-Gen Customer Experience, from foundational data infrastructure to Agentic AI to Conversational Analytics and Rich Messaging. Based on his recent Forbes Business Council column (and experience running a Global leader in omnichannel engagement), Ivan explores how business-customer interactions are about to be reshaped.
Forbes Advisor Small Business editor Bryce Colburn talks AI’s impact on SMBs, emphasizing its role as a competitive equalizer against the Big Guys. He highlights AI’s evolution from buzzword to practical tool, its potential for real personalization, and how it can enhance creativity as a “tireless teacher” that helps entrepreneurs explore and develop ideas.