Month: January 2025

Listen to the Latest Episode of Between2Bs Podcast:

Year in Review, Year to Pursue

B2SMB Institute’s CEO Dave Walker is joined by CGSO Maciek “Magic” Szczesniak to abbreviate the many hours worth of dialogue they’ve had on 2024 and 2025 in the world of Business-to-Small-Business.

Riffing off the expansive “Year in Review, Year to Pursue” now available for free download, Magic and Dave cover the waterfront of trends, developments, forecasts and more.

Sitting at the center of the Business-to-Small-Business ecosystem, they draw on the direct conversations they’ve had with B2SMB Enterprise C-Suites, Senior Marketers and Sales Execs, break-out Product Developers, SMB Influencers and Media, and more.

Highlights include:

• The economy and the SMB – up, down or sideways?
• The democratization of SMB “tech transformation” – can you say AI?
• The throughline of 2024 into 2025 – is the Playbook written for us?
• Recommendations from the recommendations – greatest hits from our many B2SMB Leader interviews in the last few months

Always a fun ride, expect to be enlightened, engaged and entertained!