Small Business gave the concept of big data the cold shoulder. To them, it was just another fad, a ship passing in the night, barely seen under the light of a pale moon. However, there are vital reasons to pay attention to big data, even if you’re a little guy.
We are Business-to-Small-Business
If your job depends on winning, keeping and growing SMB customers at scale, we invite you to join thousands of your B2SMB peers who count on the Institute for critical information, actionable insights, and the skills needed to succeed.