At the beginning of this year, I predicted several business-to-business (B2B) marketing trends for 2019; as we wrap up the year, I wanted to share where I see the biggest opportunities for B2B marketers in 2020. Clairvoyance aside, the following covers seven trends to guide and inform your 2020 demand generation plans.

Read more here: https://www.forbes.com/sites/forbescommunicationscouncil/2019/11/26/seven-b2b-demand-generation-trends-to-fuel-your-2020-marketing-strategy/#34098f2152b7