The COVID-19 pandemic has forced many B2B organizations to pivot strategies and cancel in-person events. But on a positive note, new research from publisher Aggregage shows a majority of marketing budgets won’t be too drastically impacted. Specifically, 72% of marketers project overall 2020 B2B marketing budgets will increase, stay the same or only be cut moderately (by less than 20%).

Read more here: https://www.demandgenreport.com/features/news-briefs/new-research-70-of-b2b-marketers-project-minimal-shift-in-budget-amid-covid-19