

A Message from Dave Walker, Co-Founder of the B2SMB Institute
If the past is prologue you can expect the best Best2SMB Global Conference ever this October.
Following our most successful Leaders’ Forum ever – held live in Napa just 4 short weeks ago – our stage is set for the most powerful gathering of Business-to-Small-Business Sellers, Advocates and Allies of the last three years.
We’ll be hosting our 3-day “hybrid event” – part live, part virtual – in and from Chicago, with an agenda that maximizes value to anyone whose job depends on Small Business success.
Our 1000+ live and virtual Global Conference attendees will range from CEOs to CPOs to Founders, from Marketers to Developers to Investors, from Policy-makers to Influencers. Over 80% of the 2022 Leaders’ Forum attendees were VP-level and above, representing the biggest B2SMB brands, and many of the B2SMB Institute’s largest Members.
In yet another year of extraordinary challenges, our 2022 Best2SMB Awards recognizes and showcases the resilience of our $500Bil marketplace’s best-in-class Brands, Products and Innovations.
Our 2022 Best2SMB Global Conference goes to school on those success stories – from keynotes to panels, to workshops and labs.
We invite you to spend 3 days in October to network with hundreds of your B2SMB peers – You’ll hear from them all, then join them for our virtual Best2SMB Awards Show.
WHY YOU SHOULD ATTEND
THE 2022 BEST2SMB GLOBAL CONFERENCE
VALUE #1:
NETWORKING.
From strategic workshops & breakouts to our legendary Leaders’ League reception, you’ll have lots of opportunities to engage your B2SMB peers.
VALUE #2:
CONTENT.
Our 2022 Best2SMB Global Conference agenda will feature keynotes, panels & more from Best2SMB Leaders who win daily in the $500Bil SMB marketplace.
VALUE #3:
FOCUS.
There’s nothing else like it: an executive gathering dedicated exclusively to the unique demands of reaching, engaging & selling to Small Business at scale.
WHO SHOULD ATTEND
THE 2022 BEST2SMB GLOBAL CONFERENCE?
For B2SMB Executive Leadership
Get strategic – and actionable – insights that extend to all functional requirements of your B2SMB enterprise. We promulgate what Leaders need to compete effectively, from macro-research that identifies opportunities to detailed case studies that detail successful tactics and executions. As importantly, the Institute provides a highly valuable peer-to-peer networking opportunity with our Leaders’ League, our ultimate expression of networking value to the B2SMB C-Suite, an exclusive stage to influence the future of the B2SMB marketplace.
For B2SMB Solution Providers
Direct one-to-one access to B2SMB decision makers is the core of our value proposition. The majority of solution providers in attendance will be associated with Best2SMB Award nominees, representing best-in-class resources that assist in B2SMB product and service development, marketing, sales or delivery success. Gain a position of influence in the rapidly evolving B2SMB space.
For B2SMB Marketers & Sales Pros
We exclusively address the Small Business target audience. While other events may focus on more broadly applied Marketing and Sales strategies, or more large-enterprise-directed B2B tactics, our agenda will tackle what it takes to win at scale repeatedly. From new media options, to content-driven engagement strategies, to the latest sales practices that close SMB deals faster, our goal is to provide our attendees the means to win now.