A Need to Know Basis: What Small Business Owners Wish Big Brands Knew About Marketing

Did you miss out on this year’s B2SMBI Leaders’ Forum? Then here’s your exclusive, behind the scenes look at some of the content that was collected from this year’s conference.

During the B2SMBI Leaders’ Forum this past May, Cargo’s Small Talk team met with big brands and asked them what they wanted to know about small business owners. Then, Cargo set off to get answers to the brands’ biggest questions.

Click the image below to see the answers.

To see more content like this, visit Cargo’s Small Talk content hub.

Author: Small Talk is an investigation into the world of Small Business. A look into what drives Small Business Owners. And, an exploration of how Big Brands are effectively engaging this highly passionate group of SBOs. Why? Because we believe that if you’re not talking small, you’re not thinking big enough. Small Talk is hosted by Cargo, a full-service marketing and advertising agency that specializes in helping Big Brands connect with Small Business.